Results for 'Voltas Dishwasher'


2020: a busy year for dishwashers and its advertising

Before lockdown, few houses had dishwashers, but the coronavirus pandemic has created marketing activity in an otherwise dormant category.
Points of View

Dishwasher ad gets flak; does copywriting need 'woke' filters?

Ads construed as racist, sexist, and classist are being hauled up more frequently than ever, so we ponder if copywriting has entered a new era.