Vidhu Sagar

Stories by 'Vidhu Sagar'

Guest Article

7 things digital marketing has changed about classical marketing

A guest essay, written from the vantage point of how classical marketing has undergone changes in the face of the digital onslaught.
Guest Article

Ad fraud: The one disease that digital marketers need to avoid

Our guest author writes about ad fraud, what exactly it is, the types of ad fraud and how marketers can prevent it.