Deepti Karthik

Stories by 'Deepti Karthik'

Guest Article

D2C brands: Celebrity brand ambassador cum investor model

Our guest author dissects the sweat-equity trend in D2C brands, unraveling the dynamics of celebrity endorsements and investor models.
Guest Article

The grand Indian D2C sale

Our guest author delves into the world of D2C sales, unraveling the monthly dance between ambitious targets and strategic planning.
Guest Article

Trending in the D2C world: Global selling

Our guest author discusses the emergence of Indian D2C brands as global players, paving the way for a new era in international consumerism.