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Sunit Roy & Abid Hussain Barlaskar
Stories by 'Sunit Roy & Abid Hussain Barlaskar'
By
Sunit Roy & Abid Hussain Barlaskar
Advertising
"We use Twitter for thought leadership, Facebook for engagement": Manasi Narasimhan, Mastercard
The brand's recent six TVC-outing educates the senior lot. But the communication seems to echo tunes of other players in the segment. An analysis.
