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Aishwarya Ramesh and Deepashree Bannerjee
Stories by 'Aishwarya Ramesh and Deepashree Bannerjee'
By
Aishwarya Ramesh and Deepashree Bannerjee
Digital
"The challenge is driving penetration of digital payments": Sangram Singh, CEO, Freecharge
The brand's new campaign highlights the app's cashback, deals and vouchers - hygiene propositions in the segment.
