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Ruchika Jha

Ruchika Jha works as a senior correspondent at afaqs! She covers digital advertising, marketing and PR and Corporate Communications.

The only way to build a brand today is experiential marketing: Rahul Dhamdhere, KidZaniaMarketing
The only way to build a brand today is experiential marketing: Rahul Dhamdhere, KidZania
By Ruchika Jha
Jul 03, 2024 05:20 IST 6 Min read
Tata Play unveils three ad films promoting content consumption on Tata Play Mobile App over TV Advertising
Tata Play unveils three ad films promoting content consumption on Tata Play Mobile App over TV
By Ruchika Jha
Jul 02, 2024 05:10 IST 3 Min read
The new era of real-time PR: How creativity, crisis, and AI are shaping the futureCorporate Communications and PR
The new era of real-time PR: How creativity, crisis, and AI are shaping the future
By Ruchika Jha
Jul 01, 2024 05:20 IST 5 Min read
VTEX and Pinterest’s partnership is all about marrying large brands with regional customersTop Story
VTEX and Pinterest’s partnership is all about marrying large brands with regional customers
By Ruchika Jha
Jun 28, 2024 04:50 IST 3 Min read
We have invested nearly 25-30% of our media budget in current quarter: Abhinav Iyer, Muthoot FinanceAdvertising
We have invested nearly 25-30% of our media budget in current quarter: Abhinav Iyer, Muthoot Finance
By Ruchika Jha
Jun 25, 2024 17:07 IST 6 Min read
Regional content, global expansion, and offbeat influencers: Qyuki Digital Media’s next big stepsInfluencer Marketing
Regional content, global expansion, and offbeat influencers: Qyuki Digital Media’s next big steps
By Ruchika Jha
Jun 20, 2024 05:10 IST 5 Min read
The Sleep Company plans Rs 80-100 crore ad spend for 2024, banks on star powerMarketing
The Sleep Company plans Rs 80-100 crore ad spend for 2024, banks on star power
By Ruchika Jha
Jun 17, 2024 05:20 IST 6 Min read
Ireland’s T20 cricket players savour curd and sugar before their tournament in Nandini’s new adAdvertising
Ireland’s T20 cricket players savour curd and sugar before their tournament in Nandini’s new ad
By Ruchika Jha
Jun 10, 2024 15:41 IST 2 Min read
Flipkart advertises the lightest smartphone with an aerial billboard in MumbaiMarketing
Flipkart advertises the lightest smartphone with an aerial billboard in Mumbai
By Ruchika Jha
Jun 08, 2024 20:07 IST 5 Min read
Shailendra Jain and Shalini Jain unveil a new book on managing brand transgressionsCompanies
Shailendra Jain and Shalini Jain unveil a new book on managing brand transgressions
By Ruchika Jha
Jun 04, 2024 09:49 IST 2 Min read
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