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Yash Bhatia

Yash Bhatia, a senior correspondent at afaqs!, brings sharp insights into marketing, advertising, e-commerce, and social media trends. With a knack for dissecting business strategies and uncovering industry buzz, he crafts compelling stories that illuminate the evolving world of brands and consumer behaviour.

Samay Raina x Ranbeer Advertising
Will Ranveer & Samay face backlash from adland after 'joke' outrage?
By Yash Bhatia
Feb 11, 2025 05:20 IST 3 Min read
Yes Madam Advertising
YES Madam claps back at L&T chief with free Korean glow-up offer
By Yash Bhatia
Feb 10, 2025 05:10 IST 2 Min read
Zepto Advertising
Zepto to deliver cars in 10 minutes?
By Yash Bhatia
Feb 05, 2025 11:49 IST 1 Min read
Shark Tank India Media
Is Shark Tank India’s marketing bite losing its teeth behind the paywall?
By Yash Bhatia
Feb 05, 2025 05:30 IST 4 Min read
Arvind Kejriwal Advertising
In AAP’s AI ad, Kejriwal is 'Potter' battling BJP’s 'Death Eaters' in Delhi
By Yash Bhatia
Feb 04, 2025 05:11 IST 3 Min read
Kho Kho World Cup Advertising
Can Kho Kho chase the big bucks? 2.6 mn viewers and 20 brands think so
By Yash Bhatia
Jan 30, 2025 05:20 IST 4 Min read
BN group Marketing
Thanks to Marico, Saffola for educating consumers on oils: BN Group CMO
By Yash Bhatia
Jan 28, 2025 05:20 IST 4 Min read
Big B x Panchayat Advertising
Amitabh Bachchan takes on online scammers with Panchayat cast
By Yash Bhatia
Jan 27, 2025 05:11 IST 2 Min read
Orry Influencer Marketing
Why's Orry still a magnet for brands in a world of fleeting fame?
By Yash Bhatia
Jan 24, 2025 05:30 IST 4 Min read
BJP Delhi Advertising
BJP unveils 'Delhi’s Got Latent' with Kejriwal as contestant ahead of Delhi elections
By Yash Bhatia
Jan 23, 2025 13:04 IST 2 Min read
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