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Yash Bhatia

Yash Bhatia, a senior correspondent at afaqs!, brings sharp insights into marketing, advertising, e-commerce, and social media trends. With a knack for dissecting business strategies and uncovering industry buzz, he crafts compelling stories that illuminate the evolving world of brands and consumer behaviour.

Greenlam Marketing
How Greenlam is carving a niche brand in the unorganised surface market
By Yash Bhatia
Jan 22, 2025 05:20 IST 4 Min read
Quick commerce platforms Brands
Influencers expose price bias, as q-comm platforms levy 'Apple tax'
By Yash Bhatia
Jan 20, 2025 05:11 IST 3 Min read
ACKO Advertising
Munna Bhai and Circuit return: Can ACKO's new campaign strike gold again?
By Yash Bhatia
Jan 16, 2025 09:01 IST 5 Min read
Chess.com Marketing
Can Gukesh’s victory be a game changer for chess sponsorships?
By Yash Bhatia
Jan 14, 2025 05:20 IST 4 Min read
DPDP Digital
Draft DPDP rules are here, but are we ready? Experts say not yet
By Yash Bhatia
Jan 10, 2025 05:20 IST 3 Min read
Asus Marketing
Why ASUS is going all in on PC gaming in a mobile-first market
By Yash Bhatia
Jan 06, 2025 05:10 IST 4 Min read
Recap of quick commerce in 2024 Marketing
Quick commerce thrived in 2024—will it keep up pace in 2025?
By Yash Bhatia
Jan 01, 2025 05:20 IST 4 Min read
Sidddddddddddd Brands
Touch, feel, try & buy: Snitch CEO's take on why offline retail still wins
By Yash Bhatia
Dec 30, 2024 05:10 IST 4 Min read
kunaal Marketing
How Wakefit spins zany internet antics into mattress marketing gold
By Yash Bhatia
Dec 27, 2024 05:30 IST 4 Min read
AI and data MarTech
AI and data: Transforming customer experience like never before
By Yash Bhatia
Dec 23, 2024 05:10 IST 3 Min read
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