Marketing

Influencers create movements: Amazon India Dir-Shopping Initiatives

Why UNIQLO confidently says no to e-comm marketplaces in India

34% of CMOs predict AI will reshape media strategy in 2025: Dentsu

Zomato founder wants Chief of Staff: No salary, pay Rs 20 lakh instead

Swiggy Instamart delivers 'Tinday' to urge Maharashtra users to vote

GenZ shoppers doubled on Myntra last year: CMO Sunder Balasubramanian

Trump's election win boosts crypto brand ad spending by 25-30%

Nykaa increases ad spends by 40% in Q2FY25

Zomato’s Deepinder Goyal announces partnership with Neeraj Goyat; picking up sponsorship hint on The Kapil Sharma Show

Globe takes a hard right, must brands review woke outlooks?