Kapil Ohri
Digital

Digital Law & Kenneth appoints Dinesh Swamy as creative director

Swamy has about 11 years of experience in the digital space. He was associate creative director at Tribal DDB (Mumbai).

The Interactive agency Digital Law & Kenneth has roped in Dinesh Swamy as creative director. Prior to this, Swamy was associate creative director at Tribal DDB (Mumbai). Swamy will report to Anil K Nair, managing partner, Digital Law & Kenneth.

Digital Law & Kenneth appoints Dinesh Swamy as creative director
Speaking to afaqs!, Nair says, "Both Swamy and Noel Braganza (creative group head, Digital Law & Kenneth) will lead the digital creative team at the agency. Swamy will also be involved in strengthening our digital operations in other markets such as Delhi and Kolkata."

Swamy has about 11 years of experience in the web space. Of that, he has spent more than four years at Tribal DDB, working on various brands such as Idea Cellular, Reliance Mobile, LIC, Volkswagen, MTV, Mercedes-Benz, JW Marriott, Sony Ericsson, and Bank of Baroda.

Before Tribal DDB, he was with Flip Media for about a year.

Swamy was a member of the cyber jury in the Asia Pacific AdFest 2010, Tokyo. His work on various brands has won him many awards, including the Creative Abby (gold for MTV Roadies 5.0 in 2008, and silver for Reliance Mobile's 'Go for it' campaign in 2010), and Yahoo! Big Idea Chair award for Idea Cellular's 'Use Idea Save Paper' campaign in 2010.

On his appointment, Swamy says, "The digital world is rapidly evolving and expanding, so there is something new to learn and experience every day. I believe that digital campaigns have to be backed by other offline tools to achieve brilliant consumer engagement."

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