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Connected-TV

Brands spent $57 mn to target India's 22 mn CTV households in 2022: GroupM report Digital
Brands spent $57 mn to target India's 22 mn CTV households in 2022: GroupM report
By Venkata Susmita Biswas & afaqs! news bureau
Dec 08, 2022 05:10 IST 3 Min read
QYOU Media launched QPlay with booming CTV market in mind Media
QYOU Media launched QPlay with booming CTV market in mind
By Benita Chacko
Nov 22, 2022 05:20 IST 3 Min read
84% households in India have more than 1 person watching CTV and spend 4 hours daily on CTV content : Report by mediasmart Media
84% households in India have more than 1 person watching CTV and spend 4 hours daily on CTV content : Report by mediasmart
By afaqs! news bureau
Oct 18, 2022 14:31 IST 3 Min read
“Advertisers need convincing that CTV is the next gen television”: Amagi’s Baskar Subramanian Media
“Advertisers need convincing that CTV is the next gen television”: Amagi’s Baskar Subramanian
By Benita Chacko
Oct 13, 2022 05:20 IST 4 Min read
Connected TV advertising: What brands are missing out on by ignoring this emerging medium Media
Connected TV advertising: What brands are missing out on by ignoring this emerging medium
By Benita Chacko
Oct 11, 2022 05:30 IST 5 Min read
Interactive Avenues and Matterkind launch ‘Connected TV Advertising Playbook’ Advertising
Interactive Avenues and Matterkind launch ‘Connected TV Advertising Playbook’
By afaqs! news bureau
Sep 08, 2022 17:04 IST 2 Min read
OTT consumption, connected TV sales set to rise with 5G launch Media
OTT consumption, connected TV sales set to rise with 5G launch
By Benita Chacko
Sep 05, 2022 05:20 IST 4 Min read
Havas Media Group, MiQ and Samsung Ads unveil brand lift study on Connected TV Advertising
Havas Media Group, MiQ and Samsung Ads unveil brand lift study on Connected TV
By afaqs! news bureau
Jul 13, 2022 20:21 IST 3 Min read
"We are at par with pre-COVID levels and already getting bookings for August": Tejinder Gill, Truecaller Guest Article
The great re-evaluation: Time to adopt new approach to digital advertising
By Tejinder Gill
Apr 22, 2022 05:00 IST 4 Min read
Majority Indians spend 1 to 4 hours on Connected TV – Affle’s mediasmart India CTV Report 2021 Media
Majority Indians spend 1 to 4 hours on Connected TV – Affle’s mediasmart India CTV Report 2021
By afaqs! news bureau
Sep 07, 2021 18:30 IST 3 Min read
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