Results for 'ADEX'

Advertising

Ad volumes on GEC channels grew 5% in the first half of 2023: TAM report

Hindi GEC was the leading genre for advertising with 24% share of ad volumes says the report.
Media

Reckitt, Amul, and LIC lead news genre advertising during H1 2022: TAM AdEx report

Spices, cement and jewellery retailers, had the maximum share of ad volumes, at 3%.
Points of View

Will the third COVID wave affect ad spends as compared to last year?

We take a look at the difference in ad spends between the second and third COVID waves through the eyes of three media experts.
Advertising

GroupM revises Ad Spend growth

Media

Presentation: Indian AdEx to cross Rs 40,000 crore in 2014

Media

<FONT COLOR="#FF0033"><B>Radio AdEx:</B></FONT> Radio advertising grows by 33%; Mumbai gets lion’s share

News

TAM has ADEX now