Results for 'ASCI'


ASCI bans alcohol brands' 'surrogate ads' that ran during IPL

The Advertising Standards Council of India upholds complaints against alcohol brands that used 'surrogate advertising' to push their products on both OTT platforms and mainstream television.

ASCI lays guidelines for misleading gaming ads

The guidelines will be effective from December 15, and apply to advertisements that are legally permitted.

ASCI upholds 90% complaints made against advertisements in August-September

These ads were mostly related to the health sector, with brands falsely claiming to cure or prevent COVID-19.

ASCI registers complaints against alcohol ads aired during IPL season

Complaints against eight ads for whisky, beer and white liquor brands have been registered in the past month.

ASCI announces COVID-19 advertising advisory

They are in line with existing ASCI codes and are the first of many steps to safeguard consumers from the plethora of misleading pandemic-related claims.

Learning from the Tanishq episode: When ads cause controversy, should brands stand by the work or apologise?

After being trolled - unfairly, one may argue - for an ad that portrays Hindu-Muslim harmony, Tanishq has withdrawn the creative. Was that the right move?

ASCI resolves 257 complaints of misleading Ads in June & July

The Independent Consumer Complaints Council (CCC) of ASCI evaluated remaining 287 advertisements, of which complaints against 257 advertisements were upheld.

An interview with ASCI's new chairman Subhash Kamath

He spoke about the upcoming challenges, ASCI’s push into digital monitoring, and the CCPA, of course.

ASCI expands ad monitoring to 3,000 digital platforms for misleading claims

The variety of platforms covered spans search engines to video sites, news portals and websites for interests like astrology and automobiles.

Meet ASCI’s new secretary-general Manisha Kapoor…

She talks about how complaints are processed at the Advertising Standards Council of India, and her experience in the industry.