Results for 'CCPA'

Advertising

Govt imposes prohibition on surrogate advertising; alcohol and tobacco brands main casualties

Ambiguity around brand extensions, however, has caused more confusion than clarity.
Advertising

Government bans surrogate advertising, rules against misleading ads

The guidelines will be applicable to advertisements published on all platforms like print, television and online.
Advertising

CCPA issues advisory on misleading COVID ads; how will brands be impacted?

The unsubstantiated claims that are punishable include '99.9% germ kill', 'immunity boosting', 'virus killing', and 'protects from COVID-19'.
Advertising

CCPA releases guidelines for the prevention of false and misleading advertisements

It covers a wide range of ad topics such as its validity, comparative and bait advertising, and expert endorsements among others.
Advertising

With the CCPA regulating misleading ads, what is ASCI's next move?

ASCI is a self-regulatory body and unlike the CCPA, it can't impose fines or penalties on parties guilty of misleading ads.