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Blog
Results for 'Cryptocurrency'
By
Aishwarya Ramesh
Advertising
ASCI introduces ad guidelines for virtual digital assets and linked services
Hint: The eyes are on cryptocurrency and NFTs being advertised, a trend that's become increasingly popular over the last six months.
By
Aishwarya Ramesh
Advertising
Dezerv builds maiden campaign around ‘Mutual Funds Sahi Hai’ buzz, cryptocurrency mania
The investment advisory platform created the two ads in partnership with Light@27, Gursimran Khamba’s new creative agency.
By
Shrenik Gandhi
Guest Article
The challenge of marketing crypto in India
With great returns come great responsibility.
By
afaqs! news bureau
Advertising
How easy is it to buy Bitcoin? WazirX's ads try to answer
The aim is to debunk some questions and portray trading in cryptocurrency as a simple exercise.
By
Abid Hussain Barlaskar
Advertising
“Indians are aware of cryptocurrencies but aren’t knowledgeable”: Ramalingam Subramanian, CoinDCX
The crypto exchange’s debut ad campaign ‘Bitcoin Liya Kya?’ has been making all the right noises and has fetched a million downloads.
By
afaqs! news bureau
Social Media
Grofers accepting Bitcoins as payment?
Grocery delivery platform Grofers' recruitment ad is riding the buzz around Bitcoin and cryptocurrency.
By
Abid Hussain Barlaskar
Marketing
“Want to make crypto trading as simple as ordering from Swiggy”: Ashish Singhal, CoinSwitch Kuber
The crypto trading platform’s debut ad campaign is also a first for the industry and it talks about the flexibility of buying and selling Bitcoins.