Results for 'Cryptocurrency'


ASCI introduces ad guidelines for virtual digital assets and linked services

Hint: The eyes are on cryptocurrency and NFTs being advertised, a trend that's become increasingly popular over the last six months.

Dezerv builds maiden campaign around ‘Mutual Funds Sahi Hai’ buzz, cryptocurrency mania

The investment advisory platform created the two ads in partnership with Light@27, Gursimran Khamba’s new creative agency.
Guest Article

The challenge of marketing crypto in India

With great returns come great responsibility.

How easy is it to buy Bitcoin? WazirX's ads try to answer

The aim is to debunk some questions and portray trading in cryptocurrency as a simple exercise.

“Indians are aware of cryptocurrencies but aren’t knowledgeable”: Ramalingam Subramanian, CoinDCX

The crypto exchange’s debut ad campaign ‘Bitcoin Liya Kya?’ has been making all the right noises and has fetched a million downloads.
Social Media

Grofers accepting Bitcoins as payment?

Grocery delivery platform Grofers' recruitment ad is riding the buzz around Bitcoin and cryptocurrency.

“Want to make crypto trading as simple as ordering from Swiggy”: Ashish Singhal, CoinSwitch Kuber

The crypto trading platform’s debut ad campaign is also a first for the industry and it talks about the flexibility of buying and selling Bitcoins.