Results for 'e-sports'

Gaming and e-Sports

E-sports tournaments find favour with India’s leading brands

The country’s e-sports industry, which is growing at a CAGR of 46%, is likely to see participation from 100 brands in 2022.
Interviews

Here’s why Loco's founder Ashwin Suresh feels gaming will offer better value to marketers than short video apps

FICCI-EY M&E report 2022 predicts that the online gaming segment will reach Rs 153 billion by 2024, to become the fourth-largest segment of the Indian M&E sector.
Media

Gaming in India is "poised at a very interesting level"

In a panel discussion on media rights and if it is the time for intellectual property rights owners to cash in, Akshat Rathee, Satya Raghavan, Supratik Sen, and Vivek Jain shared their views.
Advertising

“India needs to focus on athletes and sports performance for a post-pandemic comeback”: GroupM ESP Properties playbook

While there are speculations around conducting live sports, from an audience appetite standpoint, fans are hungry and waiting.
Marketing

Mobile e-sport tournaments to grow: GroupM