Results for 'Hero Cycles'

Marketing

Hero Cycles forays into omnichannel route with the launch of new D2C e-commerce portal

The website will act as a selling platform, but will also partner with 3,000+ dealers partners to supply across India.
Marketing

“Health and leisure cycling driving bicycle sales in urban India”: Rohit Gothi, Hero Cycles

The Indian bicycle industry is growing at a rate of 25 per cent. The growth is being driven by the top cities and sales in the premium segments.
Road To Recovery

Can Electric Cycles rival private cars, taxi apps in urban India?

Aditya Munjal, director, Hero Cycles and Lectro E-Mobility speaks about his company’s efforts to build a fresh segment within one of the oldest categories of mobility.
People Spotting

Ashish Tiwari, head Digital Marketing & PR at Hero Cycles, steps down

Marketing

Hero Cycles appoints Rohit Gothi as CEO

Marketing

Sreeram Venkateswaran joins Hero Cycles as director, marketing

Marketing

Hero Cycles acquires Firefox Bikes

Advertising

Jaideep Mahajan returns to Rediffusion Y&R as NCD

Marketing

The 'Aspirational' Indian

Advertising

Hero Cycles: On a hot trail