Results for 'interview'

Interviews

“We now have two thriller genres on OTT”: Shailesh Kapoor, Ormax

How’s Amazon’s Paatal Lok different from Disney+ Hotstar’s Special Ops? Shailesh Kapoor on genre diversity and nuances in the thriller zone.
Interviews

"Star India will simulcast IPL live on both Hotstar and TV": Star India's Sanjay Gupta

Interviews

"We've moved from analog to cloud marketing": Coke's Vijay Parasuraman

Interviews

Ex-P&G, McDonald's marketer Paddy Rangappa pens book on advertising

Interviews

"Advertising growth on regional TV is higher than national, Hindi": Sudhanshu Vats, Group CEO, Viacom18

Marketing

"We have a typical marketing budget for this product launch, but with different levers": Nestle's Maarten Geraets on Maggi HotHeads

Interviews

"There is a challenge when it comes to TV spends, but it is not drastic": Prasanth Kumar, Mindshare

Interviews

"National brands are now fighting local brands": Baskar Subramanian, Amagi

Interviews

"I'm not your quintessential harmless nice guy": Sajan Raj Kurup

Interviews

"In the advertising business if you can't handle pressure, get out or die young": Ashish Bhasin