Results for 'Lloyd Mathias'

Points of View

What will the outrage against Chinese products, services do to brands, endorsements, media?

With the anti-China sentiment among Indians, how should brands with Chinese connections deal with the outrage?
Advertising

Surf Excel's first quarantine era ad tells us that 'Daag' will stay at home

The brand's iconic catchphrase has been tweaked to reflect the times we're living in, but with a dash of hope for the future
Advertising

How should Maggi leverage its earned media?

Stuck at home, people are talking about the noodles brand on the internet. While some are complaining about unavailability, others are being creative.
Points of View

Unilever to not market its F&B products to children below 13. Any takers?

Will this initiative live up to the mark?
Advertising

Britannia's Good Day biscuits target grannies and kiddies alike

Experts analyse the strategy.
Marketing

"We're building on familiar taste": Nestle's Nikhil Chand on new Milkybar

Guest Article

Why is Coca Cola considering buying out Café Coffee Day?

Points of View

The Tata focus on FMCG - who will it impact the most?

Marketing

Race for Horlicks: Who will benefit most?

Points of View

Horlicks and Unilever: Who's surprised? What are the implications?