Results for 'Memes'

Guest Article

I have a joke on brand communication…

… but there’s no budget for it. What lessons can brand marketers derive from this kind of ‘memetic activity’?
Social Media

Brands pun on Amazon Prime's Paatal Lok wave...

The crime thriller series released on Amazon Prime on May 15 has provided content to netizens and brands to create memes.
Guest Article

Memes - why are they so important in marketing?

Our guest writer makes a case...
Points of View

Is meme marketing overdone?

A quick analysis of brands' current favourite digital marketing tack...