Results for 'outdoor ads'

Marketing

Memeing on hoardings: Why has this social media content format found success on OOH

The recent Zomato-Blinkit outdoor collab has become the first viral trend of 2023. Will other brands follow suit and create outdoor ads from pop culture content?
Advertising

PhonePe puts catchy phrases on tailgates of trucks to promote its motor insurance products

The digital payments platform has executed a truck art campaign on highways in Maharashtra, covering Pune, Nashik and Mumbai.
Advertising

When ShemarooMe responded to Society Tea’s outdoor ad

It is interesting to see the two brands indulge in ’masala gupshup’ through their outdoor ads, executed by Ogilvy. While it's a three-year-old campaign, it has resurfaced on social media again.
Advertising

“Now is the right time for branding, to get more people to know about EaseMytrip”: co-founder Prashant Pitti

The online travel company has released OOH ads featuring brand ambassadors Varun Sharma and Vijay Raaz. These ads are a part of the larger TV, print and digital campaign.
Advertising

Hero Lectro executes multi-city outdoor campaign

The campaign, titled #WantItFlauntIt, is planned by Laqshya Media Group and is present across all major cities.
Advertising

ixigo’s latest campaign uses famous Bollywood catchphrases for its cancellation product

A quick chat with group CEO and co-founder Aloke Bajpai about the latest outdoor campaign for ‘ixigo assured’.