Results for 'Sanjay Mehta'

People Spotting

Hareesh Tibrewala and Sanjay Mehta step down as Joint CEOs of Mirum India; Mihir Karkare takes charge

Effective from January 2024, Mihir Karkare has taken over as managing director.
Corporate Communications and PR

Are airlines’ crisis comms up in the air?

Is communication really the key? Industry specialists discuss its importance and role of PR in maintaining brand reputation.

Musk’s Twitter experiment continues to confound and alienate advertisers

Advertisers are now mandated to have a verified account to advertise on Twitter. afaqs! tries to ascertain how the move will impact the platform's ad business.

Is Twitter's free ads incentive enough for big brands to take the bait?

Incurring significant losses as hundreds of advertisers walk out, Twitter recently announced that it will match advertisers putting in $250k with free ads.
People Spotting

Mirum hires Preetam Thingalaya as Director of Media

Preetam will be based out of Mumbai office and will directly report to the Jt. CEO, Sanjay Mehta.

Mirum India wins digital mandate for Corian® design


"We were not a big account like a Coke or a Pepsi and did not have crores of rupees to spend on advertising..."


Digital Vidya announces Digital Marketing Scholarship Test


Social Wavelength is now Mirum India


Foxglove Awards: Taproot wins the battle of the Davids