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Marketplace
New!
Results for 'Santosh Padhi'
By
Shreyas Kulkarni
Points of View
Have bullies and bigots taken Tanishq's advertising hostage?
Tanishq has withdrawn another ad - a Diwali spot. The reason this time around is that it angered the trolls. Who’s empowering these bullies?
By
Aishwarya Ramesh
Advertising
Missing: Masks in ads in post-lockdown world
In recent times, ad films are increasingly portraying actors in a situation where they aren’t wearing masks, even though the Coronavirus pandemic is far from over.
By
Shreyas Kulkarni
Advertising
Why touch the switch when you can say, "Alexa, switch on Wipro lights"?
As India embraces contactless habits, Wipro Consumer Care and Lighting makes a case for smart lighting.
By
Shreyas Kulkarni
Advertising
"The issue became the brief for us": Santosh Padhi, Taproot Dentsu
As FPJ breaks the record for the longest-running print campaign on COVID awareness, Padhi gives us a peek behind this print success story.
By
Shreyas Kulkarni
Advertising
Free Press Journal reminds people that COVID is alive and kicking
It struck out words, such as 'Corona' and 'pandemic', in its print edition to reinforce the virus' threat, as India comes out of lockdown.
By
Shreyas Kulkarni
Advertising
Is this what celeb endorsements will look like in a locked-down world?
A shot-in-quarantine advertisement for Madhur Sugar that features Soha Ali Khan, among other celebrities, makes us wonder...
By
Shreyas Kulkarni
Social Media
“It’s about the first cut impression": Santosh Padhi, Taproot Dentsu
The co-founder and chief creative officer of Taproot Dentsu talks about art, shortened attention spans, and working from home
By
afaqs
Advertising
Santosh Padhi named juror for The One Show Print & Outdoor awards
By
afaqs
Advertising
"We use Twitter for thought leadership, Facebook for engagement": Manasi Narasimhan, Mastercard
By
afaqs
Points of View
Is ambush marketing making a comeback?
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