Results for 'Santosh Padhi'

Points of View

Have bullies and bigots taken Tanishq's advertising hostage?

Tanishq has withdrawn another ad - a Diwali spot. The reason this time around is that it angered the trolls. Who’s empowering these bullies?
Advertising

Missing: Masks in ads in post-lockdown world

In recent times, ad films are increasingly portraying actors in a situation where they aren’t wearing masks, even though the Coronavirus pandemic is far from over.
Advertising

Why touch the switch when you can say, "Alexa, switch on Wipro lights"?

As India embraces contactless habits, Wipro Consumer Care and Lighting makes a case for smart lighting.
Advertising

"The issue became the brief for us": Santosh Padhi, Taproot Dentsu

As FPJ breaks the record for the longest-running print campaign on COVID awareness, Padhi gives us a peek behind this print success story.
Advertising

Free Press Journal reminds people that COVID is alive and kicking

It struck out words, such as 'Corona' and 'pandemic', in its print edition to reinforce the virus' threat, as India comes out of lockdown.
Advertising

Is this what celeb endorsements will look like in a locked-down world?

A shot-in-quarantine advertisement for Madhur Sugar that features Soha Ali Khan, among other celebrities, makes us wonder...
Social Media

“It’s about the first cut impression": Santosh Padhi, Taproot Dentsu

The co-founder and chief creative officer of Taproot Dentsu talks about art, shortened attention spans, and working from home
Advertising

Santosh Padhi named juror for The One Show Print & Outdoor awards

Advertising

"We use Twitter for thought leadership, Facebook for engagement": Manasi Narasimhan, Mastercard

Points of View

Is ambush marketing making a comeback?