Results for 'Smita Murarka'

People Spotting

Deloitte appoints ex-Duroflex CMO Smita Murarka as Director

Murarka has over two decades of experience working in the mattress, inner wear and retail sectors.
People Spotting

Duroflex’s CMO Smita Murarka moves on from the company

Murarka joined the sleep solutions firm in February 20202 as Vice President - Marketing & Ecommerce.

From legacy to D2C brand, Duroflex wants to make Indians sleep one mattress at a time

The Rs 1,000 cr mattress giant, ventured into the online space and launched offline experience centres amid the COVID pandemic. Are its mattresses a raging lullaby?

“A lot of our marketing efforts is not product selling but educating customers:” Duroflex’s Smita Murarka

The VP, marketing and e-commerce talks about the importance of lullabies and educating Indians on the importance of sleep, among other things.

When reel life Harshad Mehta recommends Duroflex mattress

Pratik Gandhi, who played the late disgraced stockbroker in ‘Scam 1992’, doles out advice on why you should buy a trusted mattress.

GOZOOP wins Digital Mandate for amanté