Marketing

Marketing

afaqs! CMO Dialogues with Poulomi Roy, CMO, RSH Global

In our weekly series, we interview chief marketing officers to find out what influences their strategies and how they navigate the ever-changing marketing landscape.
Marketing

Shreyansh Baid, Fanindra Jain & Rishi Sen unveil DO, a creative-tech solutions company

As a collective of young creative technologists, DO stands at the forefront of digital innovation.
Marketing

Natekar Sports & Gaming and SETVI to invest over $10 millon for World Pickleball League

The investment in India and APAC countries is set to take over the next 3-5 years, marking the start of a new era in sports.
Marketing

Shark Tank India issues legal notices to pitchers for using show’s content for promotions

The Sony show's contestants react to Google and Meta flagging their social media posts and website videos for copyright violations.
Marketing

L'Oreal Paris returns as the official makeup partner of Cannes Film Festival

The brand celebrates 27 years of glamour at Cannes with Aishwarya Rai Bachchan and Aditi Rao Hydari.
Marketing

Buckaroo partners with local cobblers to craft customised footwear for people with clubfoot

It has partnered with McCann Worldgroup India to launch a pilot project in India, starting with Mumbai.
Marketing

Adidas unveils India's T20 World Cup jersey on social media, with the "One jersey. One Nation" tagline

The new jerseys featuring the logos of BCCI and Adidas will be available in stores starting May 7, 2024.
Marketing

How Dabur Herb’l onboarded Darth Vader as its chief innovative officer

The brand has collaborated with Disney India to feature the Star Wars character on their special edition packs.
Brands

Elon Musk's Tesla files trademark infringement case against Indian battery maker 'Tesla Power'

The lawsuit seeks damages and a permanent injunction to cease the use of the Tesla brand name by the Indian company.
Advertising

Dentsu India launches Amdocs' first-ever brand film titled ‘LIVE AMAZING. DO AMAZING’

The film features Grammy-nominated rapper Raja Kumari, who showcases Amdocs' opportunities and culture through rap.
Marketing

afaqs! CMO Dialogues with Poulomi Roy, CMO, RSH Global

In our weekly series, we interview chief marketing officers to find out what influences their strategies and how they navigate the ever-changing marketing landscape.
Marketing

Shreyansh Baid, Fanindra Jain & Rishi Sen unveil DO, a creative-tech solutions company

As a collective of young creative technologists, DO stands at the forefront of digital innovation.
Marketing

Natekar Sports & Gaming and SETVI to invest over $10 millon for World Pickleball League

The investment in India and APAC countries is set to take over the next 3-5 years, marking the start of a new era in sports.
Marketing

Shark Tank India issues legal notices to pitchers for using show’s content for promotions

The Sony show's contestants react to Google and Meta flagging their social media posts and website videos for copyright violations.
Marketing

L'Oreal Paris returns as the official makeup partner of Cannes Film Festival

The brand celebrates 27 years of glamour at Cannes with Aishwarya Rai Bachchan and Aditi Rao Hydari.
Marketing

Buckaroo partners with local cobblers to craft customised footwear for people with clubfoot

It has partnered with McCann Worldgroup India to launch a pilot project in India, starting with Mumbai.
Marketing

Adidas unveils India's T20 World Cup jersey on social media, with the "One jersey. One Nation" tagline

The new jerseys featuring the logos of BCCI and Adidas will be available in stores starting May 7, 2024.
Marketing

How Dabur Herb’l onboarded Darth Vader as its chief innovative officer

The brand has collaborated with Disney India to feature the Star Wars character on their special edition packs.
Brands

Elon Musk's Tesla files trademark infringement case against Indian battery maker 'Tesla Power'

The lawsuit seeks damages and a permanent injunction to cease the use of the Tesla brand name by the Indian company.
Advertising

Dentsu India launches Amdocs' first-ever brand film titled ‘LIVE AMAZING. DO AMAZING’

The film features Grammy-nominated rapper Raja Kumari, who showcases Amdocs' opportunities and culture through rap.