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AdvertisingTAM, the television audience measurement agency, has released the data for the 45 matches of the Indian Premiere League 8 (IPL 8).
Meanwhile, time spent by viewers per match was 45 minutes and 4 seconds - 9 per cent more compared to IPL 7. The average TVTs (television viewership in thousands) showed a growth of 23 per cent for IPL 8, compared to IPL 7.
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