Alekhya Chakrabarty

Stories by 'Alekhya Chakrabarty'

Guest Article

India’s Commonwealth Games 2022 performance - what’s in it for brands?

Our guest author Alekhya Chakrabarty wonders whether brands will continue to stick to cricketers or work with non-cricket athletes who have made India proud.
Guest Article

What marketers really expect from their ad agencies…

A guest article by ITC brand manager, Alekhya Chakrabarty.