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Nisha Qureshi

Nisha Qureshi is a principal correspondent at afaqs!, specialising in creative advertising. Her expertise extends to covering the dynamic intersections of media, marketing, and digital advertising, where she delves into stories that shape the industry’s narrative.

JioCinema becoming the primary streaming destination for Viacom18 content? Media
JioCinema becoming the primary streaming destination for Viacom18 content?
By Nisha Qureshi
Apr 14, 2023 05:00 IST 2 Min read
Jio Cinema to debut original content very soon OTT Streaming
Jio Cinema to debut original content very soon
By Nisha Qureshi
Apr 13, 2023 05:30 IST 4 Min read
Our aim is to create ads that are discussed at dinner tables across Indian homes: Sukesh Nayak, Ogilvy Advertising
Our aim is to create ads that are discussed at dinner tables across Indian homes: Sukesh Nayak, Ogilvy
By Nisha Qureshi
Apr 12, 2023 05:20 IST 3 Min read
When MG Motors took design inspiration from the gaming community Influencer Marketing
When MG Motors took design inspiration from the gaming community
By Nisha Qureshi
Apr 11, 2023 06:52 IST 5 Min read
Finding and retaining the right talent is a challenge, say Gupta and Devnani of SoCheers Advertising
Finding and retaining the right talent is a challenge, say Gupta and Devnani of SoCheers
By Nisha Qureshi
Apr 07, 2023 05:30 IST 4 Min read
India doesn’t have a culture of adopting a sport at brand-level, says Vinit Karnik of GroupM Media
India doesn’t have a culture of adopting a sport at brand-level, says Vinit Karnik of GroupM
By Nisha Qureshi
Apr 05, 2023 05:20 IST 4 Min read
Ashwini Deshpande of Elephant Design on what it took to rebrand Campa Marketing
Ashwini Deshpande of Elephant Design on what it took to rebrand Campa
By Nisha Qureshi
Mar 30, 2023 05:20 IST 3 Min read
Have radio channels survived the wrath of the pandemic? Media
Have radio channels survived the wrath of the pandemic?
By Nisha Qureshi
Mar 29, 2023 05:30 IST 4 Min read
EV branding lessons from Interbrand’s Ashish Mishra Marketing
EV branding lessons from Interbrand’s Ashish Mishra
By Nisha Qureshi
Mar 23, 2023 05:30 IST 4 Min read
JioCinema’s new ad for Tata IPL takes direct dig at Disney Star Advertising
JioCinema’s new ad for Tata IPL takes direct dig at Disney Star
By Nisha Qureshi
Mar 17, 2023 05:10 IST 3 Min read
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