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Ruchika Jha

Ruchika Jha works as a senior correspondent at afaqs! She covers digital advertising, marketing and PR and Corporate Communications.

Ola CrisisCorporate Communications and PR
Ola CEO-Kunal Kamra spat: How effective PR could have saved the day
By Ruchika Jha
Oct 09, 2024 16:37 IST 5 Min read
Tushar Malhotra BisleriMarketing
Bisleri Pop goes after Gen-Z with Ishan Khatter and Palak Tiwari
By Ruchika Jha
Oct 09, 2024 05:10 IST 3 Min read
Pookie Baba and ZeptoInfluencer Marketing
Did Pookie Baba really push Zepto via Emo Bois of India?
By Shreyas Kulkarni & Ruchika Jha
Oct 07, 2024 05:30 IST 4 Min read
Puravansh Maitreya, LavaMarketing
Lava commits 40% of annual marketing budget to digital and retail for festive push
By Ruchika Jha
Oct 03, 2024 05:20 IST 4 Min read
Myntra ad thumbAdvertising
Myntra’s multi-starrer mayhem: Celebs grumble over missing the BFF spotlight
By Ruchika Jha
Oct 01, 2024 05:10 IST 2 Min read
Shivani GuptaCorporate Communications and PR
SPAG Finn Partners sets sights on digital health marketing and global expansion
By Ruchika Jha
Sep 30, 2024 05:00 IST 3 Min read
UPI adAdvertising
UPI's new ad with Pankaj Tripathi prompts the use of 'common sense' against digital fraud
By Ruchika Jha
Sep 25, 2024 07:58 IST 2 Min read
Criteo’s off-site retail media push: Reaching consumers beyond retailers’ websiteDigital
Criteo’s off-site retail media push: Reaching consumers beyond retailers’ website
By Ruchika Jha
Sep 23, 2024 05:10 IST 4 Min read
From startups to leaders: Grey Cell PR’s playbook for brand authorityCorporate Communications and PR
From startups to leaders: Grey Cell PR’s playbook for brand authority
By Ruchika Jha
Sep 17, 2024 04:50 IST 4 Min read
Need it Now? Flipkart Minutes ads promise quick fixes in 10 minutesAdvertising
Need it Now? Flipkart Minutes ads promise quick fixes in 10 minutes
By Ruchika Jha
Sep 13, 2024 05:10 IST 3 Min read
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