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Ubaid Zargar

Ubaid Zargar is the senior correspondent at afaqs!. He writes about advertising and marketing, focusing on digital marketing and marketing technology.

Cleartrip New Advertising
Cleartrip boosts festive ad spends by 25% YoY to woo affluent millennials
By Ubaid Zargar
Oct 14, 2024 05:30 IST 4 Min read
Ratan Tata nano Brands
Ratan Tata's dream of mobility for all Indians: With Nano and beyond
By Ubaid Zargar
Oct 11, 2024 05:20 IST 3 Min read
Ratan Tata Obituary
Industry leaders pour in their tributes after Ratan Tata's passing
By Ubaid Zargar
Oct 10, 2024 13:11 IST 5 Min read
Pradnya Popade Marketing
Stars, memes, and local flair: Welspun's recipe for festive marketing
By Ubaid Zargar
Oct 10, 2024 05:10 IST 4 Min read
Screengrab from Google's ad Advertising
Google ups its AI push in India, teases Gemini Live in a new ad
By Ubaid Zargar
Oct 04, 2024 05:20 IST 3 Min read
Somasree Bose Awasthi speaks to afaqs! Marketing
Saffola’s ‘heart-smart’ marketing sees an AI push
By Ubaid Zargar
Oct 01, 2024 05:30 IST 4 Min read
Sunil Kaul interview Marketing
Leica is aiming for a wider recall with ambassador chef Ranveer Brar
By Ubaid Zargar
Sep 30, 2024 05:20 IST 4 Min read
A screengrab from the advert Advertising
Paw-some Diwali: OnePlus puts pets on speed dial this festive season
By Ubaid Zargar
Sep 27, 2024 05:20 IST 2 Min read
Vivek Bhargava Digital
From CD-ROMs to AI: Vivek Bhargava's digital marketing odyssey
By Ubaid Zargar
Sep 26, 2024 05:10 IST 6 Min read
Zlade doesn’t beat around the ‘bush’ about intimate grooming Advertising
Zlade doesn’t beat around the ‘bush’ about intimate grooming
By Ubaid Zargar
Sep 23, 2024 05:30 IST 4 Min read
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