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Ubaid Zargar

Ubaid Zargar is the Principal Correspondent at afaqs!. He writes about advertising and marketing, focusing on digital marketing and marketing technology.

SociowashAdvertising
Brands and their festive rush: Are 7-Day turnarounds the new normal?
By Ubaid Zargar
Oct 28, 2024 05:10 IST 4 Min read
Googlies On GoogleAdvertising
How Ogilvy helped Google turn its Search into a game of ‘Googlies’
By Ubaid Zargar
Oct 24, 2024 05:20 IST 3 Min read
Arjun Rampal2Advertising
Dubai Tourism adds Arjun Rampal to its star-studded list of collabs
By Ubaid Zargar
Oct 23, 2024 05:00 IST 2 Min read
White Doodle Sketch Mind Map Brainstorming (1)Marketing
Trust before scale: How challenger brands are winning market share
By Ubaid Zargar
Oct 18, 2024 04:30 IST 5 Min read
eureka forbesMarketing
Festive boost: Eureka Forbes eyes 25% of annual sales via omnichannel
By Ubaid Zargar
Oct 17, 2024 05:30 IST 4 Min read
Google's Diwali AdAdvertising
How Lowe Lintas reimagined ‘Diwali mela’ with Farida Jalal for Google
By Ubaid Zargar
Oct 16, 2024 05:31 IST 4 Min read
Cleartrip NewAdvertising
Cleartrip boosts festive ad spends by 25% YoY to woo affluent millennials
By Ubaid Zargar
Oct 14, 2024 05:30 IST 4 Min read
Ratan Tata nanoBrands
Ratan Tata's dream of mobility for all Indians: With Nano and beyond
By Ubaid Zargar
Oct 11, 2024 05:20 IST 3 Min read
Ratan TataObituary
Industry leaders pour in their tributes after Ratan Tata's passing
By Ubaid Zargar
Oct 10, 2024 13:11 IST 5 Min read
Pradnya PopadeMarketing
Stars, memes, and local flair: Welspun's recipe for festive marketing
By Ubaid Zargar
Oct 10, 2024 05:10 IST 4 Min read
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