<b><font color="#FF0033">Effie 2005</font></b>: 37 agencies selected for the final round

Around 37 agencies have been shortlisted for the final round of Effies 2005. All top advertising agencies such as Contract, Euro RSCG, FCB Ulka, Interface Communications, JWT, Leo Burnett, Lowe, McCann-Erickson, Mudra and O&M have been shortlisted in different categories.

The event will also see 18 agencies making 10-minute presentations on different case studies. This list includes McCann-Erickson, JWT, Lowe, Contract, FCB Ulka and O&M.

Effies 2005, an initiative by the Advertising Club of Bombay, will be held at the Hilton Towers, Mumbai. The event will begin at 2 pm on Monday with the case-study presentations by agencies.

The final awards ceremony will begin at 7 pm. Both rounds of judging are over and several agencies have already been shortlisted for the honours.

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