Kapil Ohri
Digital

Tushar Vyas, Anuj Dahiya quit Group M’s Interaction

Vyas has not announced his new destination, while Dahiya has joined ValueFirst. There are also unconfirmed reports that Delhi head Sanchit Sanga is quitting

Interaction, the digital agency of Group M (which started off as mOne in 2003), has witnessed two senior-level departures admist possibilities of a third.

Tushar Vyas, who was national director at Interaction, has quit the company, as has Anuj Dahiya, who was business director. There are also unconfirmed reports that Sanchit Sanga, also business director, is quitting Interaction.

Confirming his move to agencyfaqs, Vyas said, “Yes, I have left Group M but I have not finalised my next destination.” He added that he was on a break, and denied reports that he was starting his own venture. “I am looking for another position,” he said. The news was first reported by ContentSutra on Thursday.

Tushar Vyas, Anuj Dahiya quit Group M’s Interaction
Tushar Vyas
Vyas, who joined Group M in 1999, feels that working with Group M was a good and satisfying experience and he really enjoyed building teams there. Vyas was handling more than 100 digital media clients such as ICICI and Nokia at the agency. He is an alumnus of MICA. On asking who will be replacing him at Interaction, Vyas said, “Group M will realign the team at Interaction and a new head will be announced soon.”

Meanwhile, Anuj Dahiya has joined ValueFirst, a mobile data services company, as country head, sales. Dahiya, who was handling clients such as Hero Honda, Sony Ericsson, Indiatimes Travel, ABN Amro and GE Money at Interaction, says, “It is just a coincidence that I and Tushar have moved out of Interaction at the same time and it’s not a combined move.”

When contacted, Sanga neither denied nor confirmed that he was leaving Group M. “It is not certain but yes, I am speaking to companies, including Group M,” was his cryptic reply. The statement that he is “talking” to Group M indicates that internal negotiations may be on.

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