Results for 'Group M'


Unilever initiates global media review

It is also set to review its media planning and buying account in India, which is currently held by Group M's Mindshare.
People Spotting

Manoj Kandasamy joins Motivator as Chief Digital Officer

He was earlier the national agency head at Sharechat. 

Measurement remains key factor to drive big shift in Indian CTV Space: Finecast's Kristian Claxton

The addressable TV service has onboarded over 60 brands in India in the last six months. The managing partner - Global Innovation speaks about its Indian services and the growth of CTV in the country.
People Spotting

GroupM' Essence appoints Gurjot Shah Singh as head of digital planning

Previously, Singh was associated with dentsu for more than six years.

India to become seventh-largest ad market globally by 2025: GroupM’s TYNY Forecast

Currently the world’s tenth largest market, it is estimated to grow at 22.1%.

GroupM and Amazon Advertising India launch their first-ever “search advertising” playbook

Insights foray into emerging types of products, the role of search in the purchase journey, and recommendations for building awareness and driving performance.

IPL Team Sponsorship Crosses ₹ 500 cr mark this year: GroupM’s ESP Properties

IPL finally made its comeback a little later than the usual schedule, causing a storm within the sponsors, fans and players.
People Spotting

Ajay Mehta to lead Cinema and OOH for GroupM India

He will continue to be based out of Gurgaon and will report into Prasanth Kumar.
The Planner’s Special

"Most brands tend to view ad fraud through the lens of fear"

An interview with Prasanth Kumar, CEO, GroupM South Asia. This is a part of the special series of conversations with media agency heads.

India, world leader in ad spends across mediums: GroupM's TYNY Report

India is expected to overtake France’s position with advertising numbers