Marketing
Heineken appoints WPP as global shopper marketing & commerce partner
Axar Patel quits cricket for pickleball in Pocket FM’s April Fool’s prank
'Tech ambassador' stylists fuel Godrej Professional’s salon-led growth
Rannvijay Singha joins iQOO as jury for Chief Gaming Officer selection
MY FM becomes 'Official Radio Partner' of Gujarat Titans for IPL 2025
iD Fresh Food’s new CMO wants to knead the next Indian breads story
Blue Star bets big on smart ACs, eyes 5 lakh unit sales & 25-30% growth
Lay's targets Indian Gen Z with three new flavours, seeks reach via IPL