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Influencer marketing

The power of storytelling in e-commerce: Building brand loyalty through compelling narratives Guest Article
The power of storytelling in e-commerce: Building brand loyalty through compelling narratives
By Ramya Ramachandran
Sep 04, 2023 05:00 IST 3 Min read
A deep dive into how ASCI’s new guidelines will change the influencer game Influencer Marketing
A deep dive into how ASCI’s new guidelines will change the influencer game
By Pooja Yadav & Akshit Pushkarna
Aug 11, 2023 05:30 IST 5 Min read
Influencers create 'Bawaal' on social media to promote upcoming Prime Video film Influencer Marketing
Influencers create 'Bawaal' on social media to promote upcoming Prime Video film
By afaqs! news bureau
Jul 20, 2023 04:40 IST 11 Min read
McDonald's ropes in 'Baa' of MasterChef India fame to highlight it's 'Jain Menu' Influencer Marketing
McDonald's ropes in 'Baa' of MasterChef India fame to highlight it's 'Jain Menu'
By afaqs! news bureau
Jul 04, 2023 04:50 IST 1 Min read
Ogilvy named Network of the Year by The One Show Advertising
Ogilvy launches the AI Accountability Act
By afaqs! news bureau
Jun 18, 2023 06:53 IST 1 Min read
Why brands should use influencer-based performance marketing approach Guest Article
Why brands should use influencer-based performance marketing approach
By Prateek Pathak
May 25, 2023 05:00 IST 2 Min read
What are Indian creators doing at the 2023 Cannes Film Festival? Influencer Marketing
What are Indian creators doing at the 2023 Cannes Film Festival?
By Pooja Yadav
May 24, 2023 05:20 IST 15 Min read
Centre holds meeting with influencers to discuss latest social media guidelines Influencer Marketing
Centre holds meeting with influencers to discuss latest social media guidelines
By afaqs! news bureau
Apr 20, 2023 14:21 IST 2 Min read
Government increases scrutiny of health and wellness influencers, experts react Influencer Marketing
Government increases scrutiny of health and wellness influencers, experts react
By Namah Chawla
Apr 12, 2023 05:10 IST 4 Min read
When MG Motors took design inspiration from the gaming community Influencer Marketing
When MG Motors took design inspiration from the gaming community
By Nisha Qureshi
Apr 11, 2023 06:52 IST 5 Min read
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