The campaign features Boxtropolis, its mascot, showcasing various shopping, savings, and entertainment benefits.

Users can enjoy streaming at speeds of up to 300 Mbps and access Prime Video's full selection of movies and series.

Tata Play to offer Prime Lite, DTH & Binge packs, Prime Video, free delivery, and six OTT apps starting at Rs 199.

Prime Video has unveiled a new campaign to reaffirm its position as the home for popular shows and movies in India.

The introduction of ads in Prime Video content will begin in the U.S., U.K., Germany, and Canada in early 2024.

The business objective for the brand was to inform Indians about all the incredible deals they could avail of on smartphones during Prime Day.

As per the Ministry, content should be independently reviewed for obscenity and violence before being shown online.

Ad-supported miniTV content can be viewed on Prime Video app, and desktop too.

The campaign highlights the incredible bundle of benefits across shopping and entertainment, that customers can enjoy from the Prime Membership.

Khuranna features in a PSA styled ad film for film's promotion.