Results for 'Augmented reality'

Social Media

AR, social media and influencers drive beauty and fashion purchases in India: Meta Report

As per the GWI study by Meta, Instagram reels is playing a leading role in aiding discovery for beauty and fashion brands.
Social Media

Snap Inc. celebrates inaugural APAC AR Day, highlights growing AR Community in India

The conversation mainly revolved around the global adoption of augmented reality by both consumers and brands.

Why now’s the right time for businesses to dive into AR and VR

Digital marketing, based on augmented and virtual reality, will help change the game, writes our guest author.

A heartfelt initiative to bring the beloved Bappa home for devotees through Augmented Reality!

Honourable Prime Minister, Mr. Narendra Modi has been delighted by this initiative and has appreciated it personally through a letter to the trust.
Guest Article

VR & AR will shape the future of your industry (but only if done well)

Are we truly changing? Are we ready? Or, is our strategy based on a deck and a prayer, hoping that things will go back to being ‘normal’?
Social Media

Brands experiment with Snapchat Scan and augmented reality

We take a look at how brands have partnered with the micro-blogging platform.

Burger King invites customers to burn competitors ads...


Tanishq leverages augmented reality at airport kiosks


"Our digital presence has helped increase footfalls": Shopper's Stop's Uma Talreja


From ‘Storytelling’ to ‘Storyliving’