Results for 'Augmented reality'


A heartfelt initiative to bring the beloved Bappa home for devotees through Augmented Reality!

Honourable Prime Minister, Mr. Narendra Modi has been delighted by this initiative and has appreciated it personally through a letter to the trust.
Guest Article

VR & AR will shape the future of your industry (but only if done well)

Are we truly changing? Are we ready? Or, is our strategy based on a deck and a prayer, hoping that things will go back to being ‘normal’?
Social Media

Brands experiment with Snapchat Scan and augmented reality

We take a look at how brands have partnered with the micro-blogging platform.

Burger King invites customers to burn competitors ads...


Tanishq leverages augmented reality at airport kiosks


"Our digital presence has helped increase footfalls": Shopper's Stop's Uma Talreja


From ‘Storytelling’ to ‘Storyliving’

Guest Article

6 predictions for ad-land in 2018


Why should brands care about Pokémon Go: Report by IPG Media Lab


Outlook celebrates Independence Day with an interactive cover page