Results for 'BARC'

People Spotting

Former Prasar Bharati CEO Shashi Shekhar Vempati joins BARC board as an independent member

In the past, Vempati had been affiliated with BARC as a board member back in 2017.
People Spotting

BARC India appoints Bikramjit Chaudhuri as new chief of measurement science and analytics

Bikram is currently associated with the Datamatics Group of Companies as the global head of data science and advanced analytics.
Media

Network18’s Avinash Kaul on the importance of ‘conviction’ in the news business

Kaul speaks about the evolution of news, challenges in business, and more.
Media

Rolled versus unrolled: Why news broadcasters are divided over viewership measurement

The MIB has put on hold its approval to allow the unrolling of the viewership data for the news and niche genres. 
Media

Zee Media Corporation re-engages with BARC to enhance data transparency

The move comes after discussing with BARC, resulting in an agreement to share raw data on a timely basis.
Television

CBI charges Sunil Lulla for manipulating TRP rating

The ex-chief of BARC has also allegedly provided early IPL data to a channel.
Media

iTV Network pulls all its channels from BARC ratings

It joins Zee Media and NDTV who too have exited the TV ratings agency.
Media

We have concerns about TV viewership measurement: Aroon Purie, India Today Group

Purie spoke about TV viewership measurement, TRAI tariff regulations, monetisation of digital media properties at the 2022 AAAI Subhas Ghosal Memorial Lecture in Mumbai
Media

Zee Media exits from BARC Ratings

Zee Media has raised concern over the whole structure of the ratings agency and their operation transparency towards the news industry.
Media

Indian Society of Advertisers issues advisory batting for BARC ratings

The advertising body has asked members to make an informed decision on advertising on platforms that plan to pull out of BARC.