Results for 'Coca–Cola'

Marketing

Coca-Cola India partners with Adani Digital Labs for omnichannel sampling platform

Through this partnership, select new products under Coca-Cola India’s portfolio, will be made available for sampling at some of the India’s top airports.
Marketing Initiative

How Coca-Cola Encouraged People to Celebrate This Diwali Together Through Their Innovative Campaign

Coca-Cola India rolled out a technological product innovation - a ‘locked’ Coke, a limited-edition beverage bottle for the festive season.
People Spotting

Philips Domestic Appliances, India appoints Pooja Baid as new head of marketing

Prior to this, Pooja was working with Coca-Cola India, working across all of their brands including ThumsUp, Sprite & Coca-Cola.
Marketing

A look back at Thums Up’s ‘Toofani’ India journey

The company announced that it had grabbed 20% share of the cola market in India. How did it get to this point?
Marketing

Coca-Cola defends its sponsorship of the UN Climate Summit

Activists have slammed the beverage maker for greenwashing.
Digital

Follow the bottle

Advertising

Zomato makes a cameo in Armaan Malik's music video

The song titled 'Tu/You' features a short animated music video with Zomato playing cupid between two coworkers.
Marketing

Back to the future: How do iconic brands fare when revived after a break?

Reliance recently announced that it will be acquiring Campa Cola, and Lambretta scooters are set to make a comeback. What lies ahead for brands that receive a new lease of life?
Advertising

Maaza's new ad seeks to bring families together

The ad film brings back brand ambassadors Amitabh Bachchan and Pooja Hegde.
Marketing

Coca-Cola and Marshmello drop a new strawberry and watermelon fusion flavour

The limited-edition drink will first release in the US in July and will be available in select markets around the world.