The study was conducted among 12000 respondents in 12 markets including India, (between March 23 – 26, 2020) and looked at how consumers expect brands to act during these tumultuous times.

Cannes Lions' MD says they're opening their platform to share fascinating stories that tell how creativity can create positive change.

Its next edition will be held from June 21-25, 2021 because the 2020 edition was cancelled due to the Coronavirus crisis.

A chat with the co-founder of House of Awe about digital marketing, film marketing and the nuances of content creation in times of COVID-19

How are the young, 20-something foot soldiers of the ad-media space coping? Our series 'Anonymous Angst' explores the underbelly...

... to talk about the Coronavirus, how it spreads from one person to another and why you should follow the precautions prescribed by public health officials

The Mumbai-based creative agency has asked Google to add the feature that will show crowds as red dots when the map is in walking mode

Abhishek Gupta, chief marketing officer, Edelweiss Tokio Life Insurance, talks about marketing after lockdown

The ad tells us we all need to take a break, rethink, refocus, recalibrate, and then go back to the world we love so much.

It is the whiskey brand's nod to how we humans have managed to make social distancing social during this health crisis.