Mankind Pharma takes on mask wearing in long-form ad film
Starring actor Angad Bedi as a frontline worker, the ad addresses the different reasons people give for not wearing masks, despite the second COVID wave.
If COVID were to get its own 'Do boond zindagi ke' pro-vaccine ad, what should it look like?
This is the opportune moment for a mass scale ad campaign to get Indians to overcome their vaccine hesitancy. Creative experts on what a 'COVID vaccine ad' should look like.