Results for 'Generative A.I.'

Advertising

How GenAI is revolutionising creativity in advertising

Industry experts decode how one can leverage Gen AI tools to drive maximum creativity in advertising.
Digital

LinkedIn to launch AI-powered campaign tool globally by autumn

Accelerate aims to streamline the campaign creation process significantly, reducing the time required from 15 hours to just five minutes.
Companies

IndiGo and Air India enhance customer care services with AI-based tools

The airlines aim to reduce passenger query response times and improve customer care efficiency with this initiative.
Guest Article

The emerging trends in generative AI for new-age users

Our guest author reveals the emerging generative AI trends that professionals need to stay competitive in various industries.
Advertising

Ad exec Karunasagar Sridharan creates short film in two weeks using Midjourney for the first time

He, an Ogilvy ECD, gives us the details behind his dystopian short flick ‘Bad Seed’.
Marketing

79% of Indian marketers are experimenting with AI in their workflows: Salesforce Report

Marketers are looking to AI — both generative and predictive — to help personalise at scale and boost efficiency.
Digital

Google unveils AI tools to boost product imagery and immersive ad formats for brands and retailers

Gen AI-powered ad formats like Short-form Video, Virtual Try-On, and 3D Shoe Ads will help brands and retailers engage with consumers effectively.
Digital

Microsoft Advertising's Copilot integration ushers in a Gen AI renaissance in advertising

Nick Seckold, regional vice president, APAC, delves into Copilot's benefits for advertisers, challenges, and impact on the competitive digital ad market.
Guest Article

How can planners harness the AI movement?

Our guest author guides planners through AI's power in shaping marketing.
Digital

Meta takes on misinformation ahead of general elections

Using genAI, third-party fact-checker expansion, activating Elections Operations Center, and more are on the agenda.