Results for 'Manisha Kapoor'

Advertising

ASCI's Advertising Advice to help advertisers make self-declarations, says CEO Manisha Kapoor

The service will support advertisers be compliant with the ASCI Code, a key part of the Advertising Code under Cable TV Network (Regulation) Act.
Advertising

ASCI responds to Bombay Shaving Company's Prachi Nigam newspaper ad

The ad encouraged her not to yield to bullying and to opt for their razor, stating, “We hope you never get bullied into using our razor.”
Advertising

When celebrity shout-outs stray from wishes for fans to corporate promos

Your favourite celebrity might want to wish you a happy birthday and end up promoting a brand instead. Here’s how.
Advertising

ASCI proposes draft guidelines to curb greenwashing in environmental advertising, invites public feedback

The guidelines offer a framework for advertisers to make truthful and evidence-based assertions regarding the environment.
Advertising

The ASCI Academy looks to prevent than become the cure for violative advertising 

It is tired of symbolic corrective action after an ad's release, it wants agencies and brands to self-regulate from the ideation stage.
Gaming and e-Sports

WinZO responds to ASCI’s findings about real money gaming sector’s ad violations

ASCI’s Annual Complaints 2022-23 Report has found that WinZO violated guidelines 44 times.
Advertising

92% gaming advertisements didn't adhere to guidelines: ASCI

Manisha Kapoor, CEO, ASCI, says that many real-money gaming companies aren't responsive to ad violation complaints.
Advertising

Manisha Kapoor re-elected as ICAS Vice-President

ASCI was awarded at the International Council for Advertising Self-Regulation (ICAS) Awards 2023.
Influencer Marketing

If consumers lose trust in influencer marketing, it will fizzle out soon: ASCI's Manisha Kapoor

The Advertising Standards Council of India hosted the #GetItRight Brand Influencer Summit 2023 recently to start conversations among brands and influencers.
Social Media

Social Media Influencers get a new set of guidelines from Consumer Affairs Ministry

The ministry will regulate the advertisements posted by influencers on social media platforms without disclosing their affiliation to the respective brands.