If consumers lose trust in influencer marketing, it will fizzle out soon: ASCI's Manisha Kapoor
The Advertising Standards Council of India hosted the #GetItRight Brand Influencer Summit 2023 recently to start conversations among brands and influencers.
Social Media Influencers get a new set of guidelines from Consumer Affairs Ministry
The ministry will regulate the advertisements posted by influencers on social media platforms without disclosing their affiliation to the respective brands.