Results for 'N Chandramouli'

Marketing

WhatsApp is the latest company to introduce vaccine booking on its platform

With the help of a chatbot, users can now book a vaccination slot by sending a message and then entering the OTP on WhatsApp.
Marketing

"We used the entire jar to tell it's a sandwich spread:" Elephant Design's Ashwini Deshpande on Licious' meat spreads

She weighs in on overt meat imagery on packaging, purchase barriers to meat spreads, and if design world needs a regulator, and we look at Licious' latest ad for meat spreads.
Marketing

Dell is India’s ‘Most Trusted Brand’ second year in a row: TRA Report

Hindi GEC Sony Entertainment Television featured among the top 10 for the first time in 10 years.
Marketing

Amul blends dairy, fruits and fizz; is India ready for 'Tru Seltzer'?

The company’s CMO Jayen Mehta talks about the new beverage, a daring carbonated cocktail of dairy products and fruit juice.
Advertising

Lenskart remakes own ad, chooses ‘deo’ ad formula for new spots

The ads are targeted at the young college going audience.
Advertising

Coke's premium smartwater is made 'the way clouds are made'

Points of View

The Tata focus on FMCG - who will it impact the most?

Digital

Should food delivery brands fret when 'cellotape branding' goes wrong?

Advertising

HUL in Twitter soup over Kumbh Mela post

Digital

How will FB's whip for political ads impact the ecosystem?