Results for 'OnePlus Nord'

Marketing

OnePlus’ ‘shot on’ campaign this year is a full COVID documentary

The film ‘United by Hope’ has been shot on OnePlus phones by 12 influencers chosen from diverse backgrounds – from a gamer to a doctor.
Marketing

Now a documentary on the making of OnePlus Nord on Amazon Prime Video

The documentary follows the OnePlus Nord project team as they strategise, navigate obstacles, and adapt to the challenges of the Covid-19 pandemic.
Marketing

Why did OnePlus create ‘affordable’ sub-brand Nord?

We spoke with Siddhant Narayan, head of marketing - India, OnePlus, about the company’s latest move and what went into creating the new identity Nord.
Points of View

Can OnePlus’ ‘premium’ image co-exist with its new ‘affordable’ identity?

OnePlus is about to launch its affordable variant, the OnePlus Nord. A similar move was attempted by its arch-rival Apple by launching iPhone SE in 2016.
Social Media

OnePlus uses meme to remind how hard it was to come up with 'Nord'

As the release date nears, OnePlus teases fans about its upcoming budget model's name on social media.