Results for 'Piyush Pandey'

Points of View

'Brand face' is not interchangeable with 'campaign idea': Has the penny dropped?

A couple of admen wrote about this on social media in the context of Dabur Chyawanprash and Akshay Kumar. Will the needle move?
Points of View

If COVID were to get its own 'Do boond zindagi ke' pro-vaccine ad, what should it look like?

This is the opportune moment for a mass scale ad campaign to get Indians to overcome their vaccine hesitancy. Creative experts on what a 'COVID vaccine ad' should look like.
Advertising

Piyush Pandey on advertising, cricket and the birth of great ideas

Starring in an episode of Netflix India's show 'The Creative Indians', Ogilvy's advertising veteran speaks about his life and career at length.
Advertising

"... Phir aap mask kyun nahi laga rahe hai": Ogilvy's engrossing PSAs put the onus on your ears

Made for the public and not for any client, these PSAs drill down the relevance of wearing a mask.
People Spotting

Ogilvy India promotes Hephzibah Pathak to Vice Chairperson

The appointment will be effective from August 1, 2020.
Advertising

What if David Ogilvy comes to life and shares his experiences about the tough times...

It’s Ogilvy founder David Ogilvy’s 109th birthday today. Ogilvy India is celebrating the day with a poster packed with David’s wisdom.
Companies

Piyush Pandey, Executive Chairman, Ogilvy India speaks with Anuradha SenGupta

In the show- The Media Dialogues, he weighs in how the advertising agency business has been impacted by COVID-19.
Advertising

"Vocal for local won't make impact unless products are truly Indian": Piyush Pandey, Ogilvy

In a webinar hosted for Amazon's employees, the veteran adman spoke about advertising history, 'vocal for local', among other things.
Advertising

Cadbury brings back 'Kuch Khaas Hai' tune in tribute to frontline workers

This is the second time since the lockdown began that Cadbury has reimagined the classic tune in its advertising.
Advertising

"When someone gives you freedom, they give you 10 times more responsibility": Piyush Pandey

The veteran adman talks about Ogilvy's latest anti-COVID ad, the difference between working for brand and government clients, and how freedom begets responsibility.