In her new role, she will be responsible for establishing and driving the creative business for the company.

The round also saw participation from funds like Point OneCapital, Namma Capital and Real Time Angel Fund along with creative agency Talented.

2022 has been a crazy year for Sidharth Rao. Dentsu Creative Bengaluru, which he headed, won Cannes Lions Agency of the Year – but Sidharth quit it to start something new. It’s all part of a long, heart-stopping entrepreneurial journey which began at 20.

It offers outcomes using proprietary data, technology, and services.