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Nisha Qureshi

Nisha Qureshi is a principal correspondent at afaqs!, specialising in creative advertising. Her expertise extends to covering the dynamic intersections of media, marketing, and digital advertising, where she delves into stories that shape the industry’s narrative.

bollywood and luxury brands Marketing
Ananya & Chanel to Alia and Gucci: B'wood stars redefine global luxury
By Nisha Qureshi
Apr 18, 2025 05:10 IST 3 Min read
Atlys x MakeMyTrip Advertising
Atlys and MakeMyTrip’s uncanny ad tropes: Bollywood meets Swiss Alps
By Nisha Qureshi
Apr 10, 2025 05:10 IST 2 Min read
wakefit Advertising
Wakefit takes a swipe at the Kunal Kamra controversy
By Nisha Qureshi
Apr 09, 2025 14:36 IST 2 Min read
burger king Marketing
After McDonald's, Burger King launches a Korean menu
By Nisha Qureshi
Apr 09, 2025 05:10 IST 1 Min read
wwe Advertising
Netflix India taps into WWE fandom with new 'FANMANIA' campaign
By Nisha Qureshi
Apr 08, 2025 05:30 IST 2 Min read
cnn Media
CNN-News18 banks on clarity over chaos to drive double-digit growth
By Nisha Qureshi
Apr 04, 2025 05:20 IST 3 Min read
NETFLIX WWE Advertising
How Netflix's WWE launch signals its ambitious plans for live sports
By Nisha Qureshi
Mar 28, 2025 05:20 IST 3 Min read
kotak mahindra Advertising
How Kotak is banking on AI-driven content to stay ahead of the curve
By Nisha Qureshi
Mar 27, 2025 05:10 IST 3 Min read
tinder india Advertising
Tinder revives its ‘You Up’ campaign with a fresh perspective
By Nisha Qureshi
Mar 26, 2025 05:10 IST 2 Min read
MCDONALDS KOREA Marketing
Serving Hallyu with Fries: How McDonald's stays on your taste buds & mind
By Nisha Qureshi
Mar 24, 2025 05:30 IST 3 Min read
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