Influencer Marketing

MAD Group unveils Xley, AI platform for brand-creator collaborations

Undisclosed paid posts by influencers cloud brand credibility on LinkedIn

“Samay Raina won't follow brand guidelines, but delivers ROI”

Gaurav Taneja to pitch Beastlife on Shark Tank India season 4: Funding venture or marketing masterstroke?

Whoppl launches Whoppl Bharat to tap tier 2 and 3 markets

Unacademy x Samay Raina: Is Raina immune to brand safety concerns?

WhatsApp Channels: Missed opportunity or future of brand engagement?

YouTube India transforms Ganji Chudail to Gen-Z Chudail

Small finfluencers feel the pinch amidst YouTube clampdown: Experts

Social & Influencer Lions renamed as Social & Creator Lions to highlight creator impact