Results for 'Accenture'

Companies

Accenture invests in Writer's generative AI Platform for enhanced enterprise content creation

Accenture started using Writer in 2021 to augment its writing proficiency and is now scaling Writer’s generative AI capabilities internally.
Marketing

Bira 91 collaborates with Accenture

The beer company will have access to intelligent search and analytics to unlock the full value of its enterprise data.
Marketing

Why a data-first approach is essential for modern marketing success

As brands gear up to invest in first-party data, MMA India’s country head speaks to afaqs! about the future of modern marketing ahead of a handbook launch.
Marketing

Nine in Ten consumers in India desire simplicity in entertainment experiences : Accenture Report

“Reinvent for Growth” report highlights how media companies can improve user experiences and drive revenue with new entertainment ecosystems.
Guest Article

On Clients and the Transgression of Morals

Our guest author, former adman Prabhakar Mundkur presents his views.
Guest Article

The rise of the consultancies

Marketing

GSK's Bhavana Mittal to join RB as Regional Digital and Media Manager

Digital

Suraj Nambiar named GM, Maxus Digital, South

Digital

Urban Ladder appoints Sanjay Gupta as chief marketing officer

Advertising

Former Ogilvy execs Navin Talreja, Kawal Shoor launch ad agency The Womb